Kristin Barclay
Vice President of Product Marketing

Kristin comes to DiJiPOP with 16 years of ecommerce/retail, publishing and digital media leadership experience. Her most recent focus has been in the lifestyle digital media industry where she held positions of Director of Marketing for The Knot, Inc. and Director of Commerce for BabyCenter, LLC (a Johnson & Johnson Consumer Company). At both publishers she led teams specializing in direct commerce, product management, digital marketing, and media sales. Previously, Kristin directed the Pottery Barn Kids ecommerce wing of Williams-Sonoma, Inc. where she was responsible for launching the brand's first online presence and served as a founding team member of what is now Scene7 (an Adobe Company).

A passionate and enthusiastic marketer, Kristin brings a unique and direct mix of digital product and sales marketing expertise to her role at DiJiPOP. As Vice President of Product Marketing she is focused on bringing to-market the DiJiPOP proprietary platform and helping lead an emerging technology space for online retailers and their brands.

She holds a BS in Textiles & Merchandising from the University of Maryland. An east coast, then west coast, and east coast again transplant, Kristin resides in East Greenwich, Rhode Island with her husband and two small children.